| THIS WEEK'S ECONUNDRUM |
| Chipotle Says It Dropped GMOs. Now a Court Will Decide If That's Legit.
Back in April, fast-casual burrito chain Chipotle announced it would stop serving food prepared with genetically engineered ingredients.
But as critics in the media were quick to point out, there was an obvious hole in Chipotle's messaging: The pigs, chickens, and cows that produce the restaurant's meat and dairy offerings are raised on feed made with GMO corn. And don't forget the soda fountain, serving up GMO corn syrup by the cup.
Earlier this month, Chipotle got officially called out, when a California woman filed a class-action lawsuit against the company for allegedly misleading consumers about its much-publicized campaign to cut genetically modified organisms from its menu.
It will be up to the court to decide whether the claims have any merit. But there's a big stumbling block right at the beginning: There's no agreed-upon legal standard for what qualifies a food as being "non-GMO," and thus no obvious legal test for whether Chipotle's ad campaign is legit.
http://www.motherjones.com/environment/2015/09/you-say-gmo-i-say-chipotle-delicious |
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